How does a brand like Rexona reach out to teens, besides the usual mundane educational approach.
Knowing teens have short attention span, we capture their attention by coming up with funny short form content on social space.
4 short form animation based on different teen insights to help Rexona better relate to the teen audience. Taking on everyday school life and put a spin on it. By making it funny and bite size.
It's good to take centrestage. Just not for the wrong reason!
Leave me breathless!
lub-dub-lub-dub. Your eye-candy is fast approaching!
Have you ever found yourself finding sneaky ways to check if that funky odour is coming from you?